Print  |  Send  |   

3D content providers ready for competition by the end of 2010

August 13, 2010 // Julien Happich

3D content providers ready for competition by the end of 2010

As the dust settles from the hype around the World Cup in 3D, production companies and service providers around the world continue to explore the opportunities of 3D video in the home. In a recently published study on 3D, IMS Research identifies that by the end of 2010, over 50 broadcasters and pay-TV operators will be offering 3D services to the home.


Similar to theatrical 3D film releases, production of 3D content specifically for home consumption will see a significant increase over the next few years. Anna Hunt, report author and principal analyst at IMS Research, states, “Although right now there are only a few select operators and networks that have the resources to create and deliver a compelling 3D offering, most leading service providers and broadcasters around the world are considering how to enhance their premium offerings by incorporating 3D.”

A survey of broadcasters and operators published in the study 3D Video & Gaming in the Home revealed that 75% of the companies surveyed plan to test or offer 3D over the next 18 months, out of which 20% have already launched 3D in some capacity.

Hunt adds, “Increased adoption of 3D TV sets into homes will further propel investment in 3D content production. Currently, low penetration of 3D-capable displays in consumers' homes is a leading concern of surveyed service providers, followed by lack of standardized 3D formats.”

IMS Research forecasts that by the end of 2014, 9% of worldwide TV households will have a 3D TV set. Penetration is expected to be much higher in the US, where 40% of TV homes at the end of 2014 are forecast to have a 3D TV.

Visit IMS Research at www.imsresearch.com

All news

Displays & Interfaces

Follow us

Fast, Accurate & Relevant for Design Engineers only!

Technical papers     

Filter Wizard     

Check out the Filter Wizard Series of articles by Filter Guru Kendall Castor-Perry which provide invaluable practical Analog Design guidelines.

Linear video channel

READER OFFER

Read more

This month, Arrow Electronics is giving away ten XMC1200 lighting application kits, worth 100 Euros each, for EETimes Europe's readers to win.

Each kit combines Infineon’s brightness and colour control XMC1200 CPU board to drive flicker free LED dimming and colour changing, together with a colour LED card and a white LED card.

Read more

Design centers     

Automotive
Infotainment Making HDTV in the car reliable and secure

December 15, 2011 | Texas instruments | 222901974

Unique Ser/Des technology supports encrypted video and audio content with full duplex bi-directional control channel over a single wire interface.

 

You must be logged in to view this page

Login here :