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Intel gains toe hold in smartphone apps processor market

October 10, 2012 // Peter Clarke

Intel gains toe hold in smartphone apps processor market

Intel recorded a 0.2 percent share by unit shipments of the global smartphone applications processor market in the first half of 2012, up from zero previously, according to market researcher Strategy Analytics. Meanwhile, Qualcomm maintained market dominance with 48 percent revenue share.

Strategy Analytics also provided some much-needed good news for ST-Ericsson: Its NovaThor applications processors showed 28 percent sequential growth in 2Q12 to help ST-Ericsson register the highest quarterly shipments in over four years.

Smartphone applications processors are clearly in demand, and the market' rising tide should be lifting all boats. Sales of smartphone applications processors reached $5.5 billion in the first half of 2012, up 61 percent from the first half of 2011, according to the Strategy Analytics' latest Handset Component Technologies service report.

Following Qualcomm in smartphone applications processor sales in the first half of the year were, in order, Samsung, MediaTek, Broadcom and Texas Instruments, respectively, according to the report.

MediaTek achieved 13-fold year-on-year growth as it addressed the low-to-mid range smartphone segment. Broadcom ranked number four in the first half of the year with the help of low-end Android smartphone design-wins at Samsung, according to the report.

"Qualcomm's early LTE modem leadership has helped the company to stay ahead of the competition," said Sravan Kundojjala, senior analyst with Strategy Analytics, in a statement.

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