Cambridge Consultants' free guidance for start-ups - Turning product ideas into reality
June 29, 2012 // Julien Happich
How does a start-up company convince investors to help turn a bathtub idea into a warehouse full of products? That's the question tackled by leading technology design and development firm Cambridge Consultants in a new free guide to help start-ups get their products successfully to market.
The guide looks at the key questions investors will ask to assess whether a start-ups product idea is the next big thing and uses Cambridge Consultants established approach to product development to help answer them.
Our phased approach to product development tackles the tough technical challenges first there is little point spending time and money on 'turnkey engineering when the core technology might not work, said Duncan Smith, Head of Product Development at Cambridge Consultants. And through our work with a variety of start-ups and by spinning out our own companies we have seen how this phased approach not only de-risks a development technically, but also commercially. This enables the start-up to build a coherent picture of the position of the company, answering many of the questions that investors will ask ahead of investing any further.
As a leading product development company, Cambridge Consultants has helped many companies de-risk and speed up the process of getting to market, complementing their in-house capabilities without having to grow their company with a full-scale product development team. In the early stages, as well as answering the tough questions investors will ask, the most important thing is to communicate the benefits and advantages of the new technology. This can be hard with innovative products that do not have the normal reference points, and is best done using demonstrators.All news
Conspiracy alleged over Rousset wafer fab closure
March 07, 2014
A class action lawsuit has been filed in Federal Court in New York alleging that Atmel Corp. (San Jose, Calif.) conspired ...
Europe loses PV market lead to Asia in 2013
Driverless car sharing concept focuses on digital comfort
Automated SSL test system authenticates LED technology performance
Paper-thin ultracapacitor aims to boost Li-ion battery performance
Apple set to transform sapphire wafer market
March 07, 2014
The sapphire industry ended an 18 month period of depressed pricing and achieved $936 million in revenue for wafer products ...
FTDI reveals streaming instruction behind new 32bit architecture
AMD taps UK tool for video verification
UHF RFID the radio technology of choice for Industry 4.0
- DSM presents: Select the best plastic for DDR4
- Wireless Sensor Network Challenges and Solutions
- Putting FPGAs to Work in Software Radio Systems Handbook
- Real-Time Spectrum Analysis for Troubleshooting 802.11n/ac WLAN Devices
InterviewWi-Fi is open for business, which is good news for mobile subscribers
Following the news that Netgear has built a Facebook-linked amenity Wi-Fi option into its routers, enabling businesses to offer free Wi-Fi in return for liking the company Facebook page, David Nowicki, ...
Filter WizardCheck out the Filter Wizard Series of articles by Filter Guru Kendall Castor-Perry which provide invaluable practical Analog Design guidelines.
Linear video channel
READER OFFERRead more
This month, Freescale is giving away ten RIoTboards, worth 74 dollars each, for EETimes Europe's readers to win.
Designed to run Android operating systems efficiently or to run under Linux, the board is based on the Freescale i.MX 6Solo processor; using the ARM Cortex-A9 architecture.
And the winner is...
In our previous reader offer, Crystal Display was giving...Read more
December 15, 2011 | Texas instruments | 222901974
Unique Ser/Des technology supports encrypted video and audio content with full duplex bi-directional control channel over a single wire interface.