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Freescale targets emerging automotive OEMs in BRIC regions
August 30, 2011 // Phil Ling
Using its Tower development system, Freescale has introduced a MEMS development package that targets smaller OEMs targeting the automotive market, particularly in the emerging BRIC regions of China and India, where it believes there is greater opportunity for new companies to penetrate the fiercely competitive market.
The company stated that by using its modular Tower system it is better able to support the large number of companies entering the market. The system will initially support Freescale’s low G inertia sensors and accelerometers, while other MEMS sensors such as barometric pressure sensors will be supported soon. The package also comes with software support, which includes low level drivers for the sensors.
Using the Tower system, OEMs are expected to be capable of developing a full production-ready solution for the automotive market. While the Tower development system already supports Freescale’s MEMS sensors targeting consume applications, the company says there is a ‘huge’ difference between those and the sensors developed for the automotive market, although it believes it may open up new opportunities in industrial applications.
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Technology News
First 45nm embedded flash logic test chips sample
May 20, 2013
Samsung Electronics has sampled the first devices from its 45nm embedded flash (eFlash) logic process development which it ...
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Technology News
Wolfson to move integrated MEMS microphones to 8in wafers
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Feature Articles
Exploiting depth sensing for 3D interfaces and complex image analysis
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Technology News
Floating surge stopper provides unlimited overvoltage protection
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Technology News
Altera to integrate Enpirion power interfaces into its FPGAs
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Technology News
Automation CAN group plans permanent interoperability test capability
May 17, 2013
The group promoting the use of the CAN networking standard in automation is planning a permanent interoperability test capability ...
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Feature Articles
Opening up new user-interaction scenarios with Time-of-Flight measurements
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Technology News
Goepel electronic initiates Cooperation Network with EMS companies
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Market News
The number of charging stations for electrical vehicles is expected to soar by 20220, study says
Technical papers
Filter Wizard
Check out the Filter Wizard Series of articles by Filter Guru Kendall Castor-Perry which provide invaluable practical Analog Design guidelines.
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The development platform for i.MX 6Quad from element14 (built to the Freescale SABRE Lite design) is an evaluation platform featuring the powerful i.MX 6Q, a multimedia application processor with Quad ARM Cortex-A9 cores at 1.2 GHz from Freescale Semiconductor.
This month, Freescale and element14 are giving away five such platforms, worth £128.06 each, for EETimes Europe's readers to win. The platform helps evaluate the rich set of peripherals and includes a 10/100/Gb Ethernet port, SATA-II, HDMI v1.4, LVDS, parallel RGB interface, touch screen interface, analog headphone/microphone, micro TF and SD card interface, USB, serial port, JTAG, camera interface, and input keys for Android.
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In our previous reader offer, Pico Technology was giving away one of its recently launched PicoScope 3207B, a 2-channel USB 3.0 oscilloscope worth 1451 Euros. Lucky winner Mr L. Sanchez-Gonzalez from Spain should be receiving his PicoScope 3207B soon. Let's wish them some interesting findings with his projects.
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December 15, 2011 | Texas instruments | 222901974
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