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Global 'averaged' chip sales fell 21.9% in December, says SIA
This decline was much steeper than the 9.8 percent year-on-year decline reported by SIA for November, suggesting that the supply-chain freeze is deteriorating.
The SIA reports chip sales as an average of the actual sales from the current month and the two previous months. It claims the use of the moving average mitigates variations due to differences in companies' financial calendars.
"The global economic recession severely dampened semiconductor sales in the fourth quarter of 2008, historically a strong quarter for the industry," said George Scalise, president of the SIA, in a statement. "Weakening demand for the major drivers of semiconductor sales including automotive products, personal computers, cell phones, and corporate information technology products resulted in a sharp drop in industry sales that affected nearly all product lines. Once again, the steepest revenue declines were in the memory sector where price pressure more than offset significant growth in total bit shipments."
"As consumers worldwide drive over 50 percent of demand for semiconductors, the fortunes of the chip industry are increasingly linked to macroeconomic conditions such as GDP, consumer confidence, and disposable income," Scalise continued. "Sales of electronic products held up reasonably well during the first nine months of 2008, but fell sharply as turmoil in the global financial industry unfolded."
"The memory content of cell phones and PCs continued to increase dramatically driving large increases in total bit shipments. Over the past twelve months, DRAM content of the typical PC grew by 44 percent to an average of 1.8-Gbytes, while the NAND content of a typical cell phone increased by 244 percent. However, severe price pressure resulted in significant declines in revenues for these product lines," Scalise said.
"The industry is currently facing an unprecedented period of uncertainty. A resumption of sales growth will depend in part on the effectiveness of various measures now under consideration by the [United States'] Federal government to restore consumer confidence, improve liquidity, and stimulate economic growth," Scalise concluded.
Related articles:
December chip sales fell 32.2 percent year-on-year, says analyst
Global chip sales fell 2.8 percent in 2008, says SIA
Global averaged chips sales fell 9.8 percent in November, says SIA
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This month Keithley Instruments is giving away two of its Model 2200 power supplies, worth 735 Euros each, for EETimes Europe's readers to win. The Model 2200-20-5: 20V, 5A, 100W on offer is one of five general-purpose programmable DC power supplies recently launched by the company, designed for source measurement instruments for component, module, and device characterization and test applications.
Part of the Series 2200 family, the unit’s voltage output accuracy is specified at 0.03% and its current output accuracy is 0.05%. The supply’s high output (1mV) and measurement (0.1mA) resolution makes it well-suited for characterizing low power circuits and devices in applications such as measuring idle mode and sleep mode currents to confirm devices can meet today’s ever-more-challenging goals for energy efficiency.
And the winners are:
In our previous reader offer, EPC was giving away ten of its EPC9002 development board kits, worth USD 95 each.
Lucky winners include I. Blythe and C. Hardman from the UK, M. Casartelli and D. Cogliati from Italy, C. Cossio from Spain, W. Milarch from Germany, r. Milewicz from Poland, M. Prascak from Slovakia, A. Raidl from Austria and M. Taslakov from Bulgaria.
All should be receiving their kits soon. Let's wish them some interesting findings with their projects.
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